Can Black + Decker's New Brand Mend Its Tarnished Reputation?

September 19,2024

Black + Decker customers were embarrassed by not having a more powerful tool. Instead of amping up the brand, they approached the market in a new way.

BLACK+DECKER Laser Level, Self-Leveling, 360 Degree Wall Attachment, AA Batteries Included (BDL220S), 7.25 x 7 x 2.5 inches

PEDESTAL FAN WITH REMOTE CONTROL– This stand up fan (15.3 x 15.3 x 49 inches) rests on the floor and creates fast cooling in medium to large rooms of

BLACK+DECKER 16 Inches Stand Fan with Remote

BLACK+DECKER 20-Volt MAX* Lithium-Ion Cordless Impact Driver, BDCI20C

This saw features a tool free depth of cut and an easy to use bevel adjustment which allows for accurate angled cuts. An included 5-1/2 blade provides smooth and fast cutting ideal for tough, everyday jobs. The compact design is great for ease of use. This tool works with the entire black & Decker 20V max* system. High torque motor 5-1/2-inch. Fast cutting blade for a variety of cuts, bevel adjustment with detents at 45 and 90 degrees, tool-free depth of cut allows for easy depth adjustments.

Black+decker BDCCS20B 20-Volt Max Circular Saw Bare Tool, 5-1/2-Inch

700W Motor - The blender reaches 700 watts of power at peak performance* and 350 watts of power for continuous use. 10 Speeds Plus Pulse - Find the

BLACK+DECKER 4-Tip Stainless Steel Blade Countertop Blender, 10 Speeds, Dishwasher-Safe, 700 Wats

Can Black + Decker's New Brand Mend Its Tarnished Reputation?

This compact Dustbuster hand vacuum can quickly handle even big messes all around your home, thanks to a high-capacity dirt bowl and wide mouth to scoop up debris. Lithium-powered suction stays strong until the job is done.

Black & Decker Chv1410l 16V Max Cordless Lithium-Ion Dustbuster, Size: 14.00 x 8.10 x 5.40 Inches, Green

Lightweight and easy to maneuver this electric lawn mower features a Comfort Grip Handle and peak performance with Winged Blade for 30% better collection. Push-button start makes this electric lawn mower easy to use. Optimize cutting for your lawn with 6 height adjustments from 1 in. to 3 in. Comfort grip designed for ease of use Winged blade for 30% better clipping collection Designed to power through tall grass Push-button start 6 height adjustments from 1 in. to 3 in.

Black+decker BEMW472BH 10 Amp 15 Electric Lawn Mower

Get smooth and fast cuts by choosing this highly-efficient BLACK+DECKER Max Lithium-Ion Cordless Chainsaw. Offers outstanding performance.

Refurbished Black & Decker LCS1020 10 in. 20-Volt Max Lithium-Ion Cordless Chainsaw

THE POWER YOU NEED: 5x the pressure of a garden hose*** providing up to 350 MAX PSI** which means the power you need to clean caked on dirt and debris

BLACK+DECKER 20V MAX Pressure Washer, 350 PSI (BCPW350C1)

Features. This tool is designed for trimming areas of overgrowth after mowing as well as edging along borders sidewalks and flower beds. Features the Power Drive Transmission which increases torque for more cutting power at the string. 2-speed control lets you choose between more power or extended runtime. Easily converts from trimmer to wheeled edger. Automatic Feed Spool AFS automatically feeds trimmer line when needed with no bumping required.

Black & Decker 20V MAX* Lithium 12 in. 2-Speed String Trimmer/Edger Lst522

20V Max* Powerconnect 5-1/2 In. Cordless Circular Saw, Tool Only

Black & Decker Chv1410l 16V Max Cordless Lithium-Ion Dustbuster, Size: 14.00 x 8.10 x 5.40 Inches, Green

Black+decker BEMW472BH 10 Amp 15 Electric Lawn Mower

Can Black + Decker's New Brand Mend Its Tarnished Reputation?