TikTok, Ocean Spray, and Seizing a Viral Moment the Right Way - MNTN

TikTok, Ocean Spray, and Seizing a Viral Moment the Right Way - MNTN

TikTok and Ocean Spray stumbled into a viral moment that benefited both their brands, and they didn't let it go to waste.

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His TikTok went viral. So Ocean Spray gave him a truck

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Best of 2020 No. 20: Ocean Spray seizes on longboarder's viral